This real estate agent desired differentiation in the market. Capitalizing on her activism, we branded her as VeganRealtorToledo.com
Utilizing landing pages, email and other sources of information as our "bait", we developed a lead gen program to provide a constant flow of contacts.
This plan relied heavily upon content intended to help the recipient understand how to buy and sell real estate. This was an unwritten value of the agent.
It all begins with a visual representation of the marketing plan and tactics.
This is a visual representation of the tactics that comprised the digital ecosystem. A complete view of the business plan can be viewed by clicking the button below.
Multiple landing pages were created to capture prospect contact information. This page targeted home buyers.
This home buyers guide was the "bait" for first-time home buyers to share their contact information and download the PDF for free.
Once the contact information was captured and a confirmation message appeared on the screen, this video would play shortly thereafter - inviting the prospect to a free webinar for more information on home buying.
“In the years leading up to the work for this real estate agent, I became a student of Russell Brunson and Clickfunnels. He is one of the biggest advocates of sales funnels and was the main impetus for implementing them in this business."
A series of five books using licensed content was created for lead gen. This one targeted first-time home buyers.
A series of five books using licensed content was created for lead gen. This one targeted sellers.
A series of five books using licensed content was created for lead gen. This one targeted sellers of expired homes.
A series of five books using licensed content was created for lead gen. This one targeted for sale by owners.
A series of five books using licensed content was created for lead gen. This one targeted divorced couples.
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Tough Times Don't Last, But Tough People Do!
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